Amber shares her accidental journey into massage therapy, the challenges of growing a business during the pandemic, and her passion for building a people-first, wellness-focused brand. She discusses Soma’s unique approach—no tipping, longer appointments, and personalized care—and her plans to franchise nationwide.
The Healing Power of Touch: Passion to Profitable Franchise Read More »
Read about Soma’s journey from a solo practitioner to a franchise empire in this edition of Shoutout DFW!
Meet Amber Briggle | Founder and CEO of Soma Massage Therapy (Repost from Shoutout DFW) Read More »
From starting as a solo massage therapist in 2004 to building a thriving multi-location, million-dollar business, Amber shares the hard-earned lessons, challenges, and strategies that led her to create one of the most exciting new franchise opportunities in the nation.
5 Steps to Franchising Your Business Read More »
Listen to the podcast by America’s Next Big Franchise to hear how Soma Massage Therapy® continues to stand out! Check out some of the wisdom our CEO, Amber Briggle, has gained throughout the years, including how she finds greater purpose, and hear more about her vision for the near future.
From Massage Table to Franchisor: Amber Briggle’s Journey with Soma Massage Therapy Read More »
Amber talks all about bouncing back stronger after COVID, breaking industry rules (bye-bye tipping! 👋), and building a business with heart and intention. 💖
🎧 Ready to get inspired? Listen to the full episode here!
From Shutdown to a National Franchise Read More »
Amber Briggle shares her inspiring journey from hands-on massage therapist to CEO of Soma Massage Therapy, a business that has grown to two locations grossing over a million dollars annually with plans to franchise nationwide.
Growing A Million Dollar Wellness Brand Through Crisis Read More »
In this eye-opening episode of The Difference Makers Podcast, Dr. Jim Hoven sits down with Amber Briggle, founder of Soma Massage Therapy, to expose the biggest misconceptions about massage therapy—and how she built a million-dollar business by doing things differently! What You’ll Discover: ✅ Why “NO PAIN, NO GAIN” is a total myth in massage
In this episode, Amber Briggle shares the story of how she founded Soma Massage Therapy in 2009, starting from a spare bedroom in her home and growing it into a thriving, multi-location business in Denton, Texas with over 25 therapists. Key Takeaways We explore the motivation behind franchising, including Amber’s desire to scale Soma’s healing
People Over Profits: Building a Franchise on Radical Inclusivity & Community Values Read More »
What is a target market? Why is it important? How can you find your people, and just as importantly, how can you stay “top of mind” with them in ways that don’t break the bank or waste your time and energy? In this webinar, we talk about the above and explore cost effective, efficient ways
Here to Help: Finding Your Target Market Read More »